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接线端子业同质化体现哪些方面

整编|中国接线端子第一品牌|添加时间:2013-11-28 11:40:22 点击量:



 在所有的接线端子厂家竞争中,品牌竞争是最终的发展趋势,但目前接线端子同质化竞争还扮演着时代的主流。目前,接线端子行业同质化主要表现在营销模式、产品资源、产品设计等三个方面。

 
   Terminals manufacturers competition, brand competition is the ultimate trends the 
terminal block homogeneous competition also plays the mainstream of the times. At present, the terminals industry mainly in three aspects of the marketing model, products, resources, product design homogenization。

   中国接线端子企业营销模式同质化,这是目前演练最为激烈的竞争方式。各大型、小接线端子厂商互相模仿,多数缺乏市场动态、需求分析,不根据自身的实际情况制定合理的营销方式,这样很难创造更大的利益。

   China wiring terminals enterprise marketing mode homogenization, the most intense competition drills. Large terminals manufacturers imitate each other, most of the lack of market dynamics, demand analysis, do not develop according to their own actual situation a reasonable marketing methods, so it is difficult to create greater benefits。

   接线端子产品资源同质化,对于众多小型接线端子台生产厂商来说是他们的生产之道,但对于要求更高的素材,小型端子产厂商仍然没有优势。目前,产品资源同质化仍然是不可避免的,以后也会在很长一段时间内存在。

   Terminals product resources homogenization of their production of the Road for many small terminals manufacturers, but for the more demanding material, small terminal production manufacturers still do not have the advantage. , Product resources homogenization is still inevitable, the future will be in the memory for a long time in the。

   对于接线端子产品设计同质化,这是各行各业竞争所存在的共同问题。产品同质化现象主要表现在产品的模型设计、结构设计和一些微型处理技术上,这样必然导致产品无创新性,并对“原创品牌”造成竞争压力。

   For terminals product design homogenization, this is a common problem in the business competition. Product homogeneity is mainly manifested in the model of the product design, structural design and micro-processing technology, this will inevitably lead to innovative products, caused by the pressure of competition and the "original brand"。

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